Everyone knows a healthy online reputation is valuable to successful businesses. But how valuable is it, exactly?
Binary Fountain leaders Aaron Clifford, Andrew Rainey and Chase Ausley tackle that question every day for clients, so we gathered them for a roundtable discussion about the return on investment for reputation management.
In our latest webinar, they discuss all the metrics you should track to get the most bang for your buck when it comes to managing your online presence.
Here are some of the questions they cover:
What are the key metrics for my enterprise-wide reputation management strategy, and what is their impact on my bottom line?
How do I connect reputation management to business objectives when seeking executive buy-in?
How do I measure ongoing success for my healthcare company’s investment in reputation management?