The dental industry is competitive, and in most cities, patients have numerous practitioners close to one another. How do you show consumers that they should choose you over another dentist or orthodontist?

Review management has become essential to growing the patient base for oral healthcare providers. Patient reviews build trust and credibility, which in turn improve loyalty and service-line revenue. Your online reputation is even more critical if you work in an area where dental coverage is limited.

Today, patients read an average of nine reviews before choosing a doctor, and 76% of consumers trust online reviews as much as recommendations from family and friends.

Actively managing your organization’s online reputation ensures that whenever and wherever prospective patients are looking for services like yours, they are presented with compelling, positive information about your brand.

In this guide, we explore how dental practices can maximize ROI from digital marketing efforts by making the most of patient reviews and local listings.

You will learn:

• How reviews impact your dental group and how to create an effective review management strategy.
• Tips on collecting patient feedback, analyzing consumer sentiment, and displaying reviews online.
• Reputation management strategies that enhance your online presence, local brand authority, and revenue streams.