When patient experience managers at Prisma Health saw how third-party reviews led the online conversation about their healthcare organization, they launched a plan to take back control of its digital reputation. To do so, they implemented a transparency program that leveraged first-party survey data to significantly boost web traffic and increase appointment requests by 50%.

In this webinar, Prisma Health’s patient experience team will share the roles and responsibilities assigned to different stakeholders, leading to widespread physician buy-in and a transparent comment review and appeals process.

You will learn how to:

• Create a realistic timeline for your transparency journey from kick-off to go-live.
• Identify the tenets of an effective communication plan during all phases of the transparency journey.
• Select, train and empower physicians to serve in an influential role during all phases of the transparency journey.
• Develop a comment review and appeals process that is consistent, simple and beneficial to the provider.