Leverage What Data Reveals About the Shift in Today’s Healthcare Consumer Behavior.
The patient journey has evolved dramatically this year. Healthcare marketers must adjust their strategies to meet patients and prospects where they are – online.
Healthcare consumers are influenced more than ever by local search, review sites and online ratings. To understand their behavior, we must analyze the customer experience before and after they visit a provider.
Join us for a data-driven dive into the new healthcare consumer mindset. Discover how to strengthen your online presence, brand reputation and customer experience right away.
In this webinar, we cover:
How consumers search for providers and make care decisions
Where patients leave reviews and engage with healthcare brands online
Which digital touchpoints are most valuable to healthcare consumers
Tony Huth, Co-Founder & President, Medicom Health
Andrew Rainey, EVP of Strategy & Corporate Development, Binary Fountain